“Christmas Day should be the beginning rather than the end of the festive celebrations. But commercial logic points in a different direction.”
And no wonder. Tim Harford sums up the reason in Tis not the season to be shopping
…the economist Emek Basker has found that in the US, where the Christmas shopping season varies between 26 and 32 days depending on the date of Thanksgiving, longer seasons mean more overall spending (about $8 per person per extra day).
Did you spend your $8 today?